Lesson 1: A friend of mine once told me...
A friend of
mine once told me a very interesting story. It seems that he had
an uncle who was the manager of a very large investment bank in a
very famous town in Europe. When he was a young man he worked for
his uncle and my friend was put in charge of taking a very large
position in the cotton futures market. He was told, by his uncle,
that he was to manage this futures position in cotton and manage
it well on behalf of the investment bank. It seems that this bank
did a great deal of business in cash cotton and used the cotton
futures market as a hedge against their cash needs.
The young
employee, wanting to impress the firm and his uncle, bought many
contracts of cotton for future delivery. That was okay as far as
it went.
But,
unfortunately for him and the firm, the price of cotton declined
after the young man's purchases. Declined substantially. At one
point, the loss to the firm was over $1,000,000.00. It was not a
realized loss, since the young man had not yet sold the cotton,
but it was a loss on paper. A loss that would be realized just as
soon as the positions were sold. What to do, pondered my friend?
What to do?
Eventually,
as always happens, he was forced to walk into his uncle's office
and confess the error that had been made. It was a straight
forward situation. Large quantities of cotton had been purchased
on the futures markets, the price had declined, the unrealized
loss was over $1,000,000.00. "What shall I do", asked my friend
of his relative and employer? "What shall I do"?
What do you
think his uncle told him? And how can that advice given so many
years ago to a novice cotton trader be helpful to you today as
you ponder your own position in stocks, futures, or options?
Remember, as in most cases, his superior, who just happened to be
his uncle, did not become his superior due to a lack of
intelligence or diligence. His superior became his superior
because he most likely was superior, in experience, talent, or
simply in survival and staying power. This is the advice that his
uncle gave him and it is advice which you should write down for
yourself and never forget,
First, he told the young employee to be ready to walk
out of his office.
Second, he told the young cotton trader never to walk
into his office again until he already knew the answer to the
question he was going to ask.
And then his
uncle proceeded to help his young relative. He said that whenever
one takes a position in a stock, in a bond, in a commodity
futures contract, in a stock option or in a commodity futures
option, one should always ask themselves the "what if"
question. No investment should ever be made without having
asked that question and having an answer for it.
In this
case, the question would have been "what am I going to do if I
find myself and the firm with a $1,000,000.00 loss in cotton
futures one day?". The time to ask this question, said his
uncle, is before one takes a position in cotton, not after the
loss has occurred. And the answer should be arrived at before one
makes the investment, not after the investment has gone sour. In
other words, had the young man wanted an answer to the question,
he should have received it from his senior associates prior to
the million dollar loss having occurred, not after it had
occurred. If such had happened, he would have known the answer
before he entered his uncle's office. He and his uncle would
have discussed it many days, weeks, months earlier and all the
young man would have had to do is to announce what the answer
was, not ask the question for the first time.
How does
this story affect you as a stock investor, futures or options
trader? It should be very good advice to you for one sound
reason.
The uncle's
merchant banking firm was a privately held bank which had
survived for many years during periods of war, depression,
inflation, hyperinflation, and stagnation. This was a bank which
had been very successful. It did not become successful by
accident. It became successful because the owners knew the rules
to follow in order to be successful. One of the rules was that
just conveyed to the young man who was just starting out -
"never ask a major question about your financial
investments that you have not already considered and arrived at
an answer for".
For my
friend, his questions should have been asked before the beginning
of his cotton future purchases. He should have knocked on the
door of his uncle and asked for an hour of his time. He should
have explained to him that he planned to buy contracts at these
different price levels and that it was possible the market would
move against his position before it moved in his favor. He should
have received advice or clearance as to what type paper loss the
firm was willing to absorb in order to hold the cotton trades.
Was the firm willing to absorb $1,000.00, $10,000.00,
$100,000.00, $1,000.000.00. If the limit of risk that the firm
would absorb was $1,000.00, should he get out at that level. If
it was $10,000.00 should he liquidate then? What if the risk was
$1,000,000.00 and what if that level was reached, should the
positions then be sold for the $1,000,000.00 loss? All this
should have been discussed, considered, resolved before the very
first trade in cotton was made. Had that happened, my friend
would never have had to walk into his uncle's office with a
question he did not know the answer to, the answer would have
been decided long before the trade was ever made.
Whenever
you buy a stock, a futures contract, an option, you should
always, before you invest any money in that opportunity, ask
yourself the same 'what if' question. What are you going
to do if this or that happens? What are you going to do if you
find yourself with a $500.00 or $1,000.00 loss in your stock or
futures or option position?
You should,
like my young friend, know the answer to that before you take
your position and you should have it always present in your mind
or in a notebook on your desk or written down in the ledger where
you keep track of your stock or commodity trades. Knowing before
you start what you are going to do if adversity occurs will allow
you to plan for adversity and make the intelligent decisions that
you must make if you hope, like the merchant bank above, to
survive and prosper for a long long time. It can best be summed
up in a single sentence,
Before
investing capital in any enterprise, have a plan for what you
will do in the event that the markets turn against
you.
If you have
such a plan, you will always be prepared for whatever may happen.
If you have a plan to liquidate your position whenever you
have a $1,000.00 loss, you will never have to consider what you
will do when you have a $5,000.00 loss. You will never have
to consider what you will do when you have a $10,000.00 loss, you
will have sold your position long before any such loss ever
occurred. You will never have to worry about the $1,000,000.00
loss. You will never be surprised. You will never be without a
plan. You will always be prepared.
How did the
cotton trade turn out? Actually, it turned out quite well for
this merchant bank and there should have been a couple of hints
in this story that it would turn out well. What was the first
hint? The first hint was that this was a merchant bank. You do
not get to be a merchant bank by being stupid. The second hint
was that my friend was telling me a story about his firm and his
uncle, he was not telling me a story about his ex-firm and his
uncle. It seems that this merchant bank was a very large buyer of
cash cotton which it bought on the cash market. Whereas, it might
have had to spend $10,000,000.00 for cotton at the cash market
before, with the decline in prices it now only had to spend
$9,000,000.00. Thus a million dollar loss was not actually a net
loss to the firm. There is something else that my friend told me.
He told me that his uncle knew all the time the amount of the
loss he had suffered. That his uncle had simply had the
accounting officer keep him appraised of the position from the
first day it had been taken. The uncle was not surprised at the
loss, he had known all about it from the day it had started to
accrue. My friend only thought he was acting alone, actually he
was being watched over like a hawk at all times by someone who
was not only senior in age, but senior in trading cotton futures
experience. It appears that some of the trades my friend made had
been offset by spread trades made by his uncle. The firm never
actually suffered the million dollar loss, only my friend had
thought it had, as most of the losses had been offset by the
uncle whose responsibility was making sure that his merchant bank
survived long enough so that the trainees could take over and
make the necessary decisions to allow the merchant bank to be
passed on to yet a fourth and fifth generation. My friend,
however, never forgot the advice he had been given and he
followed it for the rest of his life.
Always
remember,
Before
investing capital in any enterprise, have a plan for what you
will do in the event that the markets turn against
you.
As you
follow these lessons, pretend that you are learning from someone
like my friend's uncle. In the process of these lessons, I am
going to show you what you will have to do to become successful
as an investor in these commodity trading markets that I shall be
writing about. When you have completed all the lessons, you
should be able to look back and say, "that advice really
helped me". That is my aim. To "really help you" in
your goal to become successful. I will try my best to make
you a successful investor. When we are done with these lessons,
you be the judge. If I have helped you, then send me an email and
let me know. I will always be glad to hear from you.
With best wishes, always,
Bruce Gould